Influencer Marketing Specialist
B2Tech seeks a mid-level Influencer Marketing Specialist to support and manage influencer marketing campaigns and relationships across several brands.
YOUR IMPACT:
Identify, research, and engage with social influencers, bloggers, and community leaders who align with assigned brand objectives and target audiences.
Support the execution of paid and organic influencer partnerships across various platforms.
Maintain strong day-to-day communication with influencers, agencies, and internal stakeholders.
Collaborate with the Influencer Marketing Manager, marketing, and content teams to coordinate campaign plans and ensure brand consistency.
Manage and update influencer databases, contacts, contracts, deliverables, and campaign history.
Track campaign performance using analytics tools and share insights to help improve future campaigns.
Stay up to date with influencer marketing trends, social media updates, and relevant market activity.
Support initiatives to grow brand social media following, engagement, and community presence.
Manage multiple influencer campaigns and tasks across a few assigned brands.
OUR REQUIREMENTS:
2–4 years of experience in influencer marketing, social media marketing, partnerships, or a similar role.
Hands-on experience supporting or managing influencer marketing campaigns.
Good understanding of social media platforms, influencer trends, and campaign performance metrics.
Strong communication, negotiation, and relationship-management skills.
Highly organized, detail-oriented, and able to manage multiple campaigns and deadlines.
Comfortable working both independently and as part of a team.
Interest in or understanding of the gaming/gambling industry and its regulations.
ADVANTAGES:
Experience in the iGaming industry.
Experience working with African markets or audiences.
Knowledge of SEO, content marketing, and broader digital marketing strategies.
Experience managing influencer campaigns across multiple brands or markets.
WHAT WE OFFER:
Annual Discretionary Performance Bonus 💷
Annual Salary Review 💵
21 Days of Paid Leave 📢
Hybrid Model 🏠
Semi-flexible Working Hours ⌚
Provident Fund 💰
Medical Insurance coverage ❤🩹
Sports Benefits App Subsidized Subscription 🏋
EUR 100 monthly Lunch Allowance with extra EUR 9 per in-office day 😋
Happy Hour 🤠
Exciting Career Paths 🎯
Personalized Learning and Development Programs 📖
Birthday Leave! 😎
Marriage Leave Vacation 💍
Variety of Employee Perks 🎫
About B2Tech
B2Tech is a leading omnichannel technology solutions provider to the Sportsbook & iGaming industry with a strong presence and focus on emerging markets.