Marketing
·
Cyprus
·
Hybrid
Casino Promotions Manager
We are seeking a B2B Casino Promotions Manager to develop, execute and optimise promotional strategies in order to attract, engage and retain players in a B2B online casino environment.
WHAT YOU WILL DO:
- Promotional Strategy
- Develop and implement promotional strategies aligned with business objectives.
- Conduct market and competitor research to inform tactics.
- Create targeted, engaging promotions to acquire players and drive loyalty.
- Use analytics to measure performance and iterate.
- Oversee casino lobby management.
- Marketing & Brand
- Own the casino promotions marketing plan.
- Ensure consistent brand identity and messaging for the casino product.
- Partner with the Casino Manager on game-specific and provider-specific promotions.
- Campaign Execution
- Work with the CRM team to plan, launch, and evaluate multi-channel campaigns.
- Coordinate with marketing, design, and tech teams for seamless delivery.
- Monitor results and optimize in-flight.
- Segmentation & Targeting
- Align promotions with defined player segments in partnership with CRM.
- Build targeted offers to maximize engagement and conversion.
- A/B Testing & Optimization
- Run A/B tests on promotional elements.
- Continuously optimize campaigns based on insights to improve effectiveness.
WHAT MAKES YOU RIGHT FOR THE ROLE:
- 2–3 years of experience in a similar promotions/marketing role.
- Strong analytical and attention to detail skills.
- Knowledge of gaming products (casino, slots, crash, etc.).
- Ability to work independently and collaboratively.
- Experience creating detailed reports and delivering presentations.
- Proven budget ownership and management.
- Excellent planning, organization, and time management.
- Strong negotiation skills.
- Fluent/native English.
WHAT WE OFFER:
- Hybrid Model - 2 days a week from Home 🏠
- Semi-flexible Working Hours ⌚
- Annual Discretionary Performance Bonus 💷
- Annual Salary Review 💵
- 21 Days of Paid Leave 📢
- Provident Fund 💰
- Medical Insurance coverage ❤🩹
- Sports Benefits App Subsidized Subscription 🏋
- EUR 100 monthly Lunch Allowance 😋
- Weekly Happy Hour 🤠
- Exciting Career Paths 🎯
- Personalized Learning and Development Programs 📖
- Birthday Leave! 😎
- Marriage Leave Vacation 💍
- Service Awards Gifts 🏅
- Variety of Employee Perks 🎫
About B2Tech
B2Tech is a leading omnichannel technology solutions provider to the Sportsbook & iGaming industry with a strong presence and focus on emerging markets.
Founded in
2010
Co-workers
250
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