Marketing
·
Cyprus
Casino Promotions Manager
As a Casino Promotions Manager, you'll advocate for the customer experience in the casino vertical, deeply understanding customer motivations and preferences.
Your insights will help shape a strategic, multichannel communication approach, using engaging campaigns to enhance retention, increase customer satisfaction, and achieve casino-related KPI goals.
YOUR IMPACT:
- Develop and Maintain Casino Promotions Calendar: Create, request, and execute a comprehensive promotions calendar for the Casino vertical, aligning campaigns with customer interests and business objectives.
- Customer Segmentation and Targeting: Continuously segment the casino customer base to gain insights and identify segments for targeted promotional campaigns.
- Collaborate with CRM Team: Work with the CRM team to implement and evaluate casino CRM campaigns, analyzing past performance to inform future strategies.
- Centralized Promotions Planning: Align with local marketing teams to establish a balanced promotions plan, maintaining the right level of centralization and localization for optimal impact.
- Cross-Department Coordination: Ensure all teams (Customer Service, Digital, Affiliates, local marketing) are informed of promotions and any updates in advance.
- Budget Management: Monitor the casino promotions budget to prevent overspending, keeping costs aligned with financial plans.
OUR REQUIREMENTS:
- Promotions and Bonuses Experience: At least 2 years in a similar role, with experience in casino or online gaming promotions preferred.
- Gaming Product Knowledge: A strong understanding of online casino games and products is highly advantageous.
- Technical and Analytical Skills: Proficiency in MS Excel, Word, and relevant database tools, with strong analytical skills to track performance and improve promotions.
- Partnership and Relationship Management: Ability to build strong relationships with internal and external partners.
- Fluent in English (verbal and written).
WHAT WE OFFER:
- Hybrid Work Setup 🏠 (2 days)
- Subsidized subscription to Sports Benefit App Plans 🏋
- Provident Fund 💰
- Private Medical Insurance coverage ❤🩹
- Annual Discretionary Performance Bonus 💷
- 21 Days of Paid Leave 📢
- Additional Day Off After 2 Years with Us 🎉
- Brunch Gatherings 🤠
- Exciting Career Paths 🎯
- Personalized Learning and Development Programs 📖
- Variety of Employee Perks 🎫
- Birthday Leave! 😎
- Marriage Leave Vacation 💍
- Service Awards Gifts 🏅
About B2TECH
B2Tech is a leading omnichannel technology solutions provider to the Sportsbook & iGaming industry with a strong presence and focus on emerging markets.
Founded in
2010
Co-workers
200
Marketing
·
Cyprus
Casino Promotions Manager
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